Advertising and Design Certificate

Certificate Requirements

Advertising & Design Certificate

Required Credits: 12

COMM 375Principles of Strategic Communication3
Content Topics/Electives6
Art
Advanced Topics in Graphic Design
Business
Introduction to Entrepreneurship
Entrepreneurship Toolbox I
Foundations of Marketing
Advertising and Integrated Marketing Communication
Digital Marketing
Communication
Advertising Creative Strategies
Media Planning
Research for Strategic Communication
English
Introduction to Creative Writing
Writing and the Creative Process
Usability and User Experience
Retail
Fashion Dynamics
Visual Merchandising and Promotion
Fashion Trend Analysis and Forecasting
Global Retailing
Experiential Retailing
Capstone
COMM 476Advertising Campaign Practicum3
Total Credits12

Program Notes:

  • Students are required to take at least 6 credits outside of their major if their major is represented in the course offerings; at this time communication students are the only students affected by this requirement. 

  • The target market majors for this certificate are in Communication, Visual Art/Design, Business, English and Apparel Retail Merchandising and Design.